• NIA LAWRENCE

    Creative Director

  • CREATIVE DIRECTION

  • GRAPHIC DESIGN

  • VISUAL STRATEGY

IT ALL BEGINS WITH AN IDEA.

As an Editorial Creative Director at past and present positions, I lead, shape and inspire creative teams to elevate visual content and assets across all touch points for brands. I am currently responsible for overall creative direction, visual storytelling and brand alignment for large-scale creative campaigns and partnerships that align with brand and business objectives

VISUAL STORYTELLING + CREATIVE DIRECTION

  • Jessica Williams.

  • Zazie Beetz.

  • Kiki Layne.

  • Lala Anthony.

  • Adrienne Warren.

  • Fashion Feature.

  • Marsai.

  • Ageless Beauty Feature.

 

Creative Strategy.

 

I have dedicated my twenty year career to helping brands tell visual stories. After studying Magazine Journalism at the University of Missouri-Columbia I worked in a variety of art departments from the Charlotte Observer newspaper to Suede Magazine, gaining a wide variety of experience with each new position.

I value a 360 approach to visual strategy-aligning my creative team with cross-functional partners from Editorial, Marketing, Sales, and PR to produce world class visuals. From photography to videography, digital design, graphic design, flyers, presentations, one-sheeters, etc….I focus on the details that separate our productions from the competition.

CREATIVE DIRECTION

  • Megan the Stallion.

  • Alicia Keys.

  • Justine Skye

  • Lizzo.

  • Naomie Harris.

  • Cardi B + Family.

PORTFOLIO

Contact.

nialawrence@gmail.com